Adhesives represent less than 3% of the total packaging cost, but can have a big impact on a brand’s reputation when it comes to consumer experience. The effect can be so substantial that executives at H.B. Fuller Company have decided to invest in a Packaging Center of Excellence in North America to address customers packaging adhesives needs across a broad range of applications, substrates and environmental conditions. Upon its opening in early 2014, the Packaging Center of Excellence wil...